Project 
Calvin Klein Jeans /
ck Calvin Klein /
Clavin Klein Collection

Agency
Baron & Baron

Work
Concepts, Art Direction, Bottle and Packaging Design

With Calvin Klein (and Coty Prestige) as a client at Baron and Baron, I worked on more than 7 fragrance campaigns. Other than campaign and TVC, bottle shape, bottle deco and packaging was designed. Each project grew out of concept and art direction through to packaging, OOH, web layouts and POS while adhering to the Calvin Klein brand DNA. Each product telling a different brand story to emotionally and culturally connect with the CK audience.

Calvin Klein Encounter

Calvin Klein Downtown - featuring Rooney Mara and directed by David Fincher

Calvin Klein Forbidden Euphoria

Calvin Klein Euphoria

Calvin Klein Endless Euphoria

ck One Shock

ck Free Sport

Calvin Klein Eternity Aqua

Calvin Klein Sheer Beauty

Say 👋 or see more work on Dribble, Behance. Soon